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1 buying behaviour model
modèle m de comportement d'achat -
2 consumer behaviour model
марк. модель поведения потребителей (отображает процесс принятия потребителем решения о покупке и основные факторы, влияющие на это решение: информацию из внешней среды, реальные физические аспекты товара или услуги, идеи или образы, представляемые поставщиком, идеи или образы, сопутствующие товару со стороны общества и т. д.)Syn:See:Англо-русский экономический словарь > consumer behaviour model
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3 buying
achat m;∎ buying and selling l'achat et la vente;∎ buying back rachat m;MARKETING buying behaviour comportement m d'achat;MARKETING buying behaviour model modèle m de comportement d'achat;MARKETING buying decision décision f d'achat;buying department service m (des) achats;MARKETING buying incentive incitation f à l'achat;MARKETING buying inducement mobile m d'achat;MARKETING buying motive motif m ou motivation f d'achat;buying order ordre m d'achat;buying power pouvoir m d'achat;MARKETING buying situation situation f d'achatBut with economic clouds gathering in America, the strong buying power of Europe's consumers is expected to bolster growth. Indeed, even in the German manufacturing sector, growth in foreign orders is nowhere near as bad as in 1992-93, the last recession. Orders for consumer goods are holding up well.
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4 consumer behaviour
эк. поведение потребителей [покупателей\], потребительское [покупательское\] поведение (поведение людей, связанное с принятием решений о покупке товаров и услуг)Syn:See:consumer behaviour model, consumer behaviour survey, social behaviour, economic behaviour, political behaviour, investment behaviour, consumer choice* * *реакция на новый товар, упаковку -
5 consumer buying decision
Англо-русский экономический словарь > consumer buying decision
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